BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20221101T120000Z DTEND:20221101T130000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Wake-Up Greater Pasco Membership Breakfast DESCRIPTION:Enjoy a lovely breakfast buffet while networking with other Greater Pasco Chamber Members and listen to October's guest speaker from The Laker/Lutz News.\n\n\n\nTopic: How to Leverage Digital Marketing in an Economic Downturn\n\nIs digital marketing recession-proof? We'll dive into factors you should consider when shifts in the economy are taking place\, like changes in strategies\, your messaging\, and why adjusting - not pulling - your advertising budget could financially do more harm than good. Studies show patterns in consumers' behavior and marketing strategies that can either propel or undermine performance and ROI. We'll discuss the importance of understanding the evolving consumption patterns and fine-tune their strategies accordingly. Let's turn the downturn upside down.\n\n \n\nGuest Speaker: Sara Oglesby\n\nSara Oglesby is the Director of Digital Marketing for Street Media\, the parent company for the Laker/Lutz News as well as 9 other publications nationwide. She started out in advertising at the Atlanta Journal and Constitution over 26 years ago while also attending Georgia State University. Throughout the years\, she has also worked in Public Relations\, Journalism and Magazine but her focus for the last 12 years has been working in the digital marketing space. She has multiple certifications and is constantly working to increase her knowledge and experience every day so that she may help customers navigate through the ever-evolving world of digital marketing. X-ALT-DESC;FMTTYPE=text/html:
Enjoy a lovely breakfast buffet while networking with other Greater Pasco Chamber Members and listen to October'\;s guest speaker from The Laker/Lutz News.
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\nTopic: How to Leverage Digital Marketing in an Economic Downturn
\nIs digital marketing recession-proof? We&rsquo\;ll dive into factors you should consider when shifts in the economy are taking place\, like changes in strategies\, your messaging\, and why adjusting - not pulling - your advertising budget could financially do more harm than good. Studies show patterns in consumers&rsquo\; behavior and marketing strategies that can either propel or undermine performance and ROI. We&rsquo\;ll discuss the importance of understanding the evolving consumption patterns and fine-tune their strategies accordingly. Let&rsquo\;s turn the downturn upside down.
\n \;
\nGuest Speaker: Sara Oglesby
\nSara Oglesby is the Director of Digital Marketing for Street Media\, the parent company for the Laker/Lutz News as well as 9 other publications nationwide. She started out in advertising at the Atlanta Journal and Constitution over 26 years ago while also attending Georgia State University. Throughout the years\, she has also worked in Public Relations\, Journalism and Magazine &ndash\; but her focus for the last 12 years has been working in the digital marketing space. She has multiple certifications and is constantly working to increase her knowledge and experience every day so that she may help customers navigate through the ever-evolving world of digital marketing.
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\n LOCATION:Plantation Palms Golf Club 23253 Plantation Palms Blvd. Land O' Lakes\, FL 34639 UID:e.3427.13051 SEQUENCE:3 DTSTAMP:20260410T075220Z URL:https://members.greaterpasco.com/events/details/wake-up-greater-pasco-membership-breakfast-13051 END:VEVENT END:VCALENDAR